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Chicago Symphony Orchestra
Rebranding 

// Recognition: STA 100 2017 recipiant
// Instructor: Michael S. Konetzka
// Class: Identity System

Rebranding for Chicago Symphony Orchestra. The new identity aims to refine the classical brand for the new digital contemporary age. The visual design follows a system that married iconic Chicago skyline with music notes. 

 
 

Design Process \


 
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Reaserch \


 
 

Design Principle \


// Idea Development

 
 

// Ideate

 

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// Logotype Developement

 
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Presentation \


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Web and mobile Application \


> Clink here to see full version

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Other Design Work